Blogging for your business: Mediatrust workshop

Blogging for your business UK
This slide makes sense in the talk... honest

There’s nothing I love better than a spot of training.

Recently, I’ve worked with Redwood and Marks & Spencer, providing both training and consultancy for some exciting new digital media projects they’re working on.

I’ve also enjoyed giving training and workshop sessions for Mediatrust and Internet Week Europe (where I did a session rather grandly titled “We need to stop talking about Kevin. Why your digital media strategy needs more thought and less chatter“).

I’m back at Mediatrust again this year, giving an updated version of the “Building Blogs” session I’ve done previously.

I really enjoy working with a group to find the best strategies for their online activity – and working with charities is always fun because they so often have a clear niche in which to explore “thought leadership” and community building.

If you’re interested in how a media strategy can define and improve your social and digital media presence, please do come along! You don’t have to be a charity to attend.

Things I’ll be covering:

Why blog?
How and where to blog
Creating a proper media strategy (thinking like an editor)
How to build community and use social media
Finding your voice
Thought leadership and the secrets of good content

If any of that sounds interesting, you’re very welcome to join me! I like having people to talk to at these things – makes the day go faster.

From the Mediatrust blurb:

Could a blog position you as the expert in your field? You want to make sure if you’re writing a blog, it’s building a following and meeting your organisation’s aims. Refresh your approach, share best practice and make your online conversations more engaging.

Whether you’re blogging to raise profile, be an expert or make change happen; learn to write great blogs, network and connect with other bloggers, and most importantly you’ll learn to make conversation.

Centre House
Wood Lane, Shepherds Bush
W12 7SB

10:00 AM – 1:00 PM
Building Blogs with Katie Lee – tickets.

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